The 89th Araw ng Dabaw official logo features a mosaic of the city’s enduring heritage, diverse cultures, and growth over the years that highlighted its strength in diversity and its thrust to sustainable development and digitalization.
Willenito P. Tormis Jr., Officer-in-Charge of the City Tourism Operations Office, shared during the Araw ng Dabaw Media Launch on Thursday, that the logo is composed of converging patterns of pixels and polarized boxes forming the Map of Davao City.
“The official logo has pixel designs and a mosaic of photos of different symbols of Davao City,” he said.
The logo has three components including what the CTOO refers to as polarized boxes or “Blocks of Unity” that signifies the city’s strength in diversity. Over the years, Davao City has been home to the 11 ethnolinguistic groups with their distinct cultures and traditions. In addition to this, the city is also home to different migrant cultures that also make up the vibrant tapestry of the city’s heritage and cultural identity.
These diverse cultures, represented by the individual squares, come together to form a singular, unbreakable image, reminding Dabawenyos of the city’s strength rooted in the unique differences of its inhabitants co-existing as one community.
Another component of the logo are the pixels or the “City in High Definition,” which symbolizes Davao City’s leap into the future. These pixels represent major economic drivers anchored on digitalization and innovation.
“We want to emphasize a city in high definition because as you can see isa sa mga gina-push sa atoang mayor is digitalization and modernization so we really want to modernize everything and gusto pud nato ipakita sa atoang mga Dabawenyo nga we want it simple yet relatable to everyone (We want to emphasize a city in high definition because digitalization and modernization is one of the major thrusts of our mayor, and we want Dabawenyos to know that this logo is made to be simple yet relatable for everyone),” Tormis said.
“We are no longer just looking back at our history, we are viewing our future in high definition,” he added.
Tormis also shared that the polarized perspective, the logo’s third component, is representative of a city with a clear vision.
The five core icons including the Philippine Eagle, the Durian and the Mt. Apo, the Peace Monument, the Coastal Road, and the City Hall featured in the logo marks the landmarks of the city and the Dabawenyo identity.
“In these boxes, we find our stories. In these pixels, we build our future,” Tormis said. CIO
He also explained that this year’s logo is in varying shades of green as the city pushes for sustainable urban development, environmental protection, and enhancing quality of life through increase green spaces, cleaner air, and eco-friendly practices.
“Aside ani gusto pud nato i-push ang environmental regulations ug i-promote ang mga sustainable infrastructure efforts nato (Other than this, we also want to push for environmental regulations and promote our sustainable infrastructure efforts),” Tormis said. CIO
